Positive Real Estate Professionals

Two weeks ago I was speaking with Your East Cobb REALTOR® who not only happens to be a member of Positive Real Estate Professionals but someone I regard as a friend. We were talking about how her blogging style and choice of topics has evolved since she first began blogging last April. I bring up Jodi Smith because her efforts are a perfect example of how blogging can help you to achieve concrete results in terms of business growth. Below are some of the common questions (and my responses) when people ask ‘What will a blog do for my business?’ Read More

Commenting: Friend or Foe? This is the million dollar question that we will be looking at today. Please understand this before we go any further, the information provided in this post pertains to blogging for business. Even though it MIGHT hold value to regular bloggers, my thought process is based business oriented blogs. With that out of the way, let’s move forward. Read More

I was just readin’ a article the other day win it hit me; does you’re grammar realy affect how you’re potential consumers make there decisions? Well, that has been an question fore sum time now and it is 1 that alot of people realy say “6 of one and half a dozen of the other”. May or it may knot, who realy nose. The reel ? might b r u willin’ two take a chance too find out. N this article that I was readin’, they’re was this person that was SCREAMIN’ and YELLIN’ ’bout how wrong Real Estate agents were 4 chargin’ full commissions n this economy. I aint realy wantin’ to get in2 that subject and will not. What I do want 2 talk about is the fact that this particular persons’ comments own how smart you’re potential clients are. 1st, I agree with him n that the customers r vary smart and vary savy 2day. However, what he does knot reelize is that they r also smart enough to0 no when you are knot vary smart. Read More

Before I digg into this post, let me say that I recognize and appreciate the pure journaling bloggers but this post is not really geared towards you. Many people who blog do so for business. There are those who may protest this statement and say they are freely sharing their poetry or images. While this may be true, if your blog generates either passive or active income, there is a business component. In fact the purpose of many blogsites and websites is to generate business; this is especially true when those sites are part of a network. In this post, I want to look at a couple of ways to attract new visitors to your site and keep existing visitors coming back for more. Read More

You hoped onboard the internet train and decided that the internet really was the best place to market your business. To harness the power of the internet you have joined a real estate network (or other professional network) or you are going at it with a stand alone website or both. You have a website that would make Michaelangelo proud with its beauty. It is so easy to navigate that even your dad wouldn’t get lost. The search engines can’t get enough of your site and prove it by sending their spiders out to index it multiple times per day and returning your site on page one. You are getting visitors, lots of visitors, to your site. Still, a nagging question remains, why aren’t you converting these visitors into leads? And how can you? Read More

Over the last 10 years, customer service seems to be a dying part of business. Big or small, many companies seems to be switching to a progressively depersonalized customer service model. Regardless of what time you call, it seems that you always get the recording that then ask you to enter the extension of the person that you wish to talk to. However, if you do not know their extension, then you can use their “Dial by Name” directory. When you get to this point do any of these thoughts run through your head; Oh great, what was their name? I don’t know anyone there. How do I get help with this company? Finally, out of frustration, you hang up and call their competitor. This lost business was caused by a lack of customer service. In the long run, the money that the company saved because of this “auto-responder” answering machine is actually costing them revenue. Read More

Positive Real Estate Professionals is committed to staying abreast of emerging technology to help connect you, our members, with consumers. We are also happy to receive your valuable input for things that you might need to help you with your business. Responsiveness to our members’ needs is an important part of providing you with an excellent tool to network with other real estate industry professionals and with clients. In many cases a visitor to your site may leave quickly if there is some impediment to connecting with you, the real estate industry professional, on a general or a specific question they may have relating to something you have written. Read More

There is an old saying carpe diem or seize the day. In the following post, Danny Thornton presents an excellent analogy about making the most of the opportunities you have created. Luckily the performer he highlights has a second chance to close the deal so to speak and be the newest American Idol but in the business world you don’t often get a second chance. Read More