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February 3, 2010
Over my years of blogging, one of the things that I see people fail the most at is commenting. Whether it is responding to comments on their own blogs or commenting on others’ blogs, they fail. It may seem like it is a painstaking task to do either, yet if people really knew how much it impacted their blogsite, I wonder if they would change their ways. Before we go much deeper in this subject, I have to admit that I was one of the “comment slackers” myself. I used to think that as long as I wrote posts on a daily basis, that was good enough. Well, I am here to tell you that commenting really does matter. So, without further delay, let’s dive in and see what the lack of commenting does to our blogs.
Why should I comment on your blog? You never take the time to acknowledge the comment.
This might be one of the single worst things that a blogger can do. Totally ignoring comments that are left on your site can kill a blog. First off, you typically will piss off the person that took the time to read your blog and then write a response to your article. Secondly, you are loosing out on the search engines that see these comments as being new content. That fact alone makes this a cardinal sin. Eventually the commenter will quit reading your articles because they see how much they DO NOT mean to you. In a nutshell, if you have someone that takes the time to comment on an article that you took the time to write, show them respect and appreciation by responding to their comment.
Why should I comment on your blog? You never comment on mine.
Reciprocal commenting is basically one of the golden rules of blogging. If you want to see your comments increase, then interact with the people that comment on your articles. Take the time to visit their site and read an article or two. Make a comment and create an interaction. You might actually be surprised what it can do for you. You really never know what commenter might be your next client or referral source. If you are not willing to open dialogue with them now, what is going to make them think that you will open dialogue with them when it comes to business?
What good does commenting do for my site?
Believe it or not, I had a potential client ask me this very question. The first thing that I have to stress is that commenting encourages interaction. When you run a blog that is directed and designed to help you generate leads and/or business, then interaction is key. If you do not have it, you can not gain clients. Commenting can have an impact to your SEO as well as to your site’s ranking. What? Commenting can affect my rankings? Believe it or not, the answer is yes. I have watched a website/blogsite lose their Alexa ranking over a three month period for the very fact that they quit commenting. Now, they have decided to start commenting again and all of a sudden, their rankings are back on the rise. Imagine that, the lack of commenting coinciding with a declining ranking. Who would have thunk it?
In closing, how can commenting help you and your blogsite? If that is still the question, then you might want to start reading this article again. Ultimately, you control your destiny when it comes to commenting. Engage your readers and the comments will come. Respond to their comments as well as visiting their blogs and they will stick with you. Ultimately, they will help drive your site’s rankings to another level and that is what will eventually help your SEO rankings.
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Posted in Blogging | 9 Comments »
December 8, 2009
Links to your site from other sites are an important indicator in the eyes of many search engines of the popularity of a site. If your site has hundreds or thousands of pages that link to it this can be an important factor in high placement in search engine results. With that said there are numerous caveats when it comes to linking. Read More
Posted in Blogging, SEO, marketing, series | 2 Comments »
November 24, 2009
For those of you that missed the first part of this series, you might want to read Using Comments to Build Links and Drive Traffic – Part 1 first. For those of you who read that article, then let’s jump right into this section of the article. Read More
Posted in Blogging | No Comments »
November 23, 2009
Over the years, I seem to asked a lot about building quality links as well as how to drive quality traffic to sites. Once that can of worms is opened, I refer the person asking this question to using comments to build links and drive traffic to their site. This practice might be the easiest thing that you will ever do and get great results from it. The problem is, most people are just not dedicated to doing it. With that said, most people are not dedicated to responding to questions on their on posts either. You might as well take the proverbial gun and shoot yourself in the foot. Before you do that, let’s take a look at how each of these can help you. We will do this over the next 2 days in a 2 part article. Today we will look at how commenting will and can help build links. Read More
Posted in Blogging | 5 Comments »
April 25, 2009
The people that know me or that have followed me over the last year and 8 months know the answer to this question when it pertains to me. I am a firm believer in being socially active, whether it is in person or electronically. The bottom line to being socially active is that in the long run, it makes you more visible to the community, but personally and professionally. Over the time span mentioned above, I have written several articles about this very topic . They range from discovering asking if you Are you a social butterfly?. Ultimately, they are both things that you have to consider if you are going to be in the electronic phase of being socially active. The biggest though is when I thought to ask the question Read More
Posted in social media | 6 Comments »